TikTok Tips

TikTok Tips

How to Get More TikTok Views (2026): The New Search + Retention Strategy

Updated: April 17, 2026 Getting views on TikTok in 2026 is no longer about luck—or even just “going viral.” The platform has evolved into a search-driven discovery engine powered by retention, user behavior, and content classification. If you want more views, you need to optimize for two systems at the same time: * The viewer (attention, curiosity, emotion) * The algorithm (indexing, retention, engagement signals) This guide breaks down exactly how TikTok works in 2026—and how to use tha

· 4 min read

Blog Posts for Artists

How Often Should You Post On TikTok As An Artist?

Many artists struggle with one big question when trying to grow their TikTok fanbase: how often should you actually post? The answer is not as simple as a single number. While data provides helpful clues, the real goal is to stay consistent without burning yourself out. If you’re still building your foundation on the platform, our guide on How to Get an Artist Account on TikTok can help you get set up the right way from the start. What the Data Shows A recent analysis of more than 11 million

· 3 min read

Blog Posts for Artists

Is Cringe The Secret To Going Viral?

What Is Cringe Marketing in Music? Cringe marketing is a promotional strategy that relies on creating content that's awkward, over-the-top, or downright bizarre to capture attention. In the music world, it often looks like emotionally intense videos, odd visuals, or performances that leave audiences wondering, "What did I just watch?" The goal is usually to shock or confuse just enough to get people sharing and commenting. It’s especially common on TikTok, where strange or cringeworthy videos

· 5 min read

Music Marketing

5 Steps to Creating The Best TikTok Account for Artists & Musicians

We often get questions from artists about what to do with their TikTok account. Is it worth growing your TikTok channel? What type of videos should you post? This article is for any artist who is interested in building out your own TikTok account. Let’s dive in. The benefits of building your own TikTok channel: * You can build a new following and a free promotion channel * You’ll become a TikTok expert by learning the app from the inside out * When your songs go viral viewers can find you

· 3 min read

Blog Posts for Artists

How to Get Your Song Trending on TikTok’s #NewMusic Hub: The Secret to Blowing Up

TikTok’s #NewMusic feature recently launched as the official hub for music discovery on the platform. This is huge for independent artists as TikTok has become the most influential tool in the industry for promoting your music. Since going live, The #NewMusic hub has amassed over 25 Billion Views. And this is not just from big pop stars. Anyone can get featured on the #NewMusic page, making this one of the most important marketing features on TikTok for you to embrace. In this post, I’ll expla

· 4 min read

TikTok Tips

How to Make Money on TikTok and How to Get Paid Fast (2024)

Did you know that TikTok can be a lucrative source of income? While top TikTok creators like Charlie D’melio make over 20 million dollars per year, TikTokers of all sizes can earn from $500 - $100,000+ per month posting videos. In this blog post, we will explore various strategies and opportunities to help you monetize your presence on TikTok and turn your passion into profit. The Best Ways to Make Money on TikTok: 1) Get Paid to Use Sounds & Promote Music What are paid TikTok sounds? T

· 4 min read

Music Marketing

How TikTok videos launch music careers on Spotify: 5 Steps

Vox recently conducted a "data investigation into how TikTok is shaping the music industry" and shared their findings in this insight-filled video: During the project, the researchers uncovered “The TikTok-to-Spotify Pipeline", perhaps the most impactful phenomenon in the modern music industry. 1) What is the TikTok-To-Spotify Pipeline? The 'TikTok-to-Spotify Pipeline' is the connection between a song going viral on TikTok and its impact on that artist's Spotify streaming success. According

· 3 min read

Music Marketing

Will TikTok's new service 'SoundOn' help you blow up?

Earlier this year, TikTok launched its own music distribution & marketing service called SoundOn. So what do we know so far about the service and should you use it? We’ll break it down in this article. SoundOn's Distribution Abilities: Directly upload your music to TikTok and Resso (TikTok Owned Streaming Service) Distribute your music to Spotify, Apple Music, and all other DSP’s via SoundOn’s partnership with Tunecore. SoundOn's Royalty Rates: You retain 100% royalties from TikTok and Re

· 4 min read

Music Marketing

TikTok’s Annual Music Report & Your 2022 Promotion Strategy

Once again, TikTok has released their annual music report sharing their biggest accomplishments of the year: the breakout artists, the new hit songs, and a wealth of data to remind us all that the app now drives the world’s listening habits. In this article, we’ll break down what you need to know from the report and how to use this info to guide your music promotion strategy in 2022. 1) The Stats You Need to Know * “430 songs surpassed 1 billion video views as TikTok sounds in 2021  – a thr

· 3 min read

Music Marketing

Study shows 75% of TikTok users discover new artists on the app

More proof of TikTok's powerful impact on listening habits: a recent study shows 75% of its users find new artists from watching videos on the app. With over 800 Million active monthly users, that's an estimated 600 million people discovering new music from TikTok each month...almost double the total Spotify monthly users (345M). TikTok's Impact on Streaming: The direct link between the Billboard charts, Spotify charts, and TikTok has been well documented, so the data from the new study is

· 2 min read

Music Marketing

How to Spread Your Music Faster on TikTok | 5 Secrets to Success

Understanding the TikTok algorithm and how to take advantage of it is the key to getting your music to gain momentum on the app. We’ve already written an in-depth article on how the algorithm works. However, in this post, we want to explain it from the artist's perspective. Below are five of our top insights that will help maximize your music promotion on TikTok. 1) Understand this...the more videos that use your sound, the more it will be promoted by TikTok's algorithm. The concept here is

· 4 min read

Music Marketing

Quick Tips for Launching Your Music Career in 2021

It’s been a lonely trudge since the first lockdowns of March 2020. But as we turn the corner into 2021, the encouraging news is that as catastrophic as COVID-19 has been for concerts and festivals, overall growth is still happening in the music industry. By September 2020, an incredible 400 million people had subscribed to a music streaming platform. Estimates put the music streaming market of today at over $20 billion. Goldman Sachs projects the entire music industry, including other revenue st

· 3 min read

TikTok Tips

No more viral dances. Here’s what really works for TikTok music promotion

Everything you think you know about music promotion on TikTok is probably wrong. Like most people, the mainstream narrative has likely convinced you that all 800 million TikTok users are teenage girls copying Charlie D’Amelio’s latest moves, however the reality is starkly different. Let’s shed some light on what’s really happening and how to set yourself up for success. 1) Contrary to popular belief, most TikTokers don’t dance Based on my experience studying TikTok, evaluating over 3,500 Pl

· 7 min read

TikTok Tips

TikTok’s Music Report Explained | What it Means for Artists in 2021

Last year, TikTok cemented its place as a dominant force in the music industry. Perhaps the most dominant. One could argue that TikTok had more impact on the Billboard and streaming charts than any other medium, including radio. If 2020 was the year for savvy artists to promote their music on TikTok, in 2021 it's becoming mandatory for serious artists, managers, and labels. TikTok's Annual Music Report - 4 Key Takeaways Recently, TikTok released its annual report recapping the music-relat

· 4 min read

5 star series

5-Star TikTok Creator | Scarlett Queen (@queeenscar)

     Scarlett has helped 27 Artists gain 1,680,648 views on TikTok TikTok Channel: @queeenscar Hometown: Charlotte, NC Favorite Genres: I loveee early 2000’s music! I’m pretty much always listening to pop2k or rap Favorite Hobby: I’m a huge foodie! I love trying out new restaurants in Charlotte. I love just going to dinners with my husband, or brunch with my girlfriends. Most Viral Video: My first video to hit a million views! @queeenscar bruhhh wtf I’m counting this as a win😂 ##gummygam

· 2 min read