Music Marketing
We often get questions from artists about what to do with their TikTok account. Is it worth growing your TikTok channel? What type of videos should you post? This article is for any artist who is interested in building out your own TikTok account. Let’s dive in. The benefits
Blog Posts for Artists
TikTok’s #NewMusic feature recently launched as the official hub for music discovery on the platform. This is huge for independent artists as TikTok has become the most influential tool in the industry for promoting your music. Since going live, The #NewMusic hub has amassed over 25 Billion Views. And
TikTok Tips
Did you know that TikTok can be a lucrative source of income? While top TikTok creators like Charlie D’melio make over 20 million dollars per year, TikTokers of all sizes can earn from $500 - $100,000+ per month posting videos. In this blog post, we will explore various
Music Marketing
Vox recently conducted a "data investigation into how TikTok is shaping the music industry" and shared their findings in this insight-filled video: During the project, the researchers uncovered “The TikTok-to-Spotify Pipeline", perhaps the most impactful phenomenon in the modern music industry. 1) What is the TikTok-To-Spotify Pipeline?
Music Marketing
Earlier this year, TikTok launched its own music distribution & marketing service called SoundOn. So what do we know so far about the service and should you use it? We’ll break it down in this article. SoundOn's Distribution Abilities: Directly upload your music to TikTok and Resso
TikTok Tips
Let’s take a closer look into the top TikTok songs of the last few months - what do they have in common, and what can we learn from it?
Music Marketing
Once again, TikTok has released their annual music report sharing their biggest accomplishments of the year: the breakout artists, the new hit songs, and a wealth of data to remind us all that the app now drives the world’s listening habits. In this article, we’ll break down what
Music Marketing
More proof of TikTok's powerful impact on listening habits: a recent study shows 75% of its users find new artists from watching videos on the app. With over 800 Million active monthly users, that's an estimated 600 million people discovering new music from TikTok each month.
Music Marketing
Understanding the TikTok algorithm and how to take advantage of it is the key to getting your music to gain momentum on the app. We’ve already written an in-depth article on how the algorithm works. However, in this post, we want to explain it from the artist's
Music Marketing
It’s been a lonely trudge since the first lockdowns of March 2020. But as we turn the corner into 2021, the encouraging news is that as catastrophic as COVID-19 has been for concerts and festivals, overall growth is still happening in the music industry. By September 2020, an incredible
TikTok Tips
Everything you think you know about music promotion on TikTok is probably wrong. Like most people, the mainstream narrative has likely convinced you that all 800 million TikTok users are teenage girls copying Charlie D’Amelio’s latest moves, however the reality is starkly different. Let’s shed some light
TikTok Tips
Last year, TikTok cemented its place as a dominant force in the music industry. Perhaps the most dominant. One could argue that TikTok had more impact on the Billboard and streaming charts than any other medium, including radio. If 2020 was the year for savvy artists to promote their music
5 star series
Scarlett has helped 27 Artists gain 1,680,648 views on TikTok TikTok Channel: @queeenscar Hometown: Charlotte, NC Favorite Genres: I loveee early 2000’s music! I’m pretty much always listening to pop2k or rap Favorite Hobby: I’m a huge foodie! I love trying out new restaurants in
5 star series
Kateryna has helped 78 Artists gain 4,440,920 views on TikTok TikTok Channel: @katteryyna Hometown: Toronto, ON, Canada Favorite Genres: hip-hop, indie, rock Favorite Hobby: Dancing Most viral video: @katteryyna To clarify, they’re Russian not deaf #growinguprussian #russiancheck ♬ original sound - Kateryna✨ How did you get started making
5 star series
Jordan has helped 37 Artists gain 957,724 views on TikTok TikTok Channel: @jaay.shipp Hometown: Gary, Indiana Favorite Genre: Hip Hop and R&B Favorite Hobby: Acting Most Viral TikTok: @jaay.shipp I think lil bro saved me from a whoopin.. #foryou #fyp #viral #comedy #meme #jaayshipp #foryoupage
Music Marketing
How did Tom DuPree III gain over 1 Million TikTok views for his latest song? In the video below, Tom shares his recent experience running a Playlist Push TikTok campaign for his song "Darkness". Playlist Push TikTok Campaign Review Video TikTok Campaign Results As you can see below,