Blog Posts for Artists

Music Marketing

3 Ways the Music Industry Will Change Post COVID-19

It’s time to face the facts.  Health experts have warned us that live shows realistically won’t start again until fall 2021 at the earliest, and the aftermath of COVID-19 will likely leave fans hesitant to fill a crowded venue like previously before. The music venue has long been a vital source for both DIY and Chart Topping musicians to perform, connect with fans, and make a living. Artists like Frankie Cosmos, Kali Uchis, Doja Cat and many others have taken to Instagram to host free live perf

· 4 min read

Music Marketing

How to Get Your Music on TikTok | Your First Step to Viral Success

TikTok is swiftly becoming the driving force of the music industry, impacting the listening habits of its whopping 800 million users. The app's influence on the billboard charts is undeniable. "Toosie Slide" is the latest TikTok sensation turned chart-topper. @javierr I can dance like Michael Jack.....Son ♬ Toosie Slide - Drake However, you don't have to be Drake to ride the TikTok wave. The sharpest independent artists continue to experience viral success on the platform, no matter their i

· 3 min read

Music Marketing

5 Spotify Artist Tips for 2020

This is it, our top tips and strategies for growing your Spotify presence. Here we give you the full rundown including how to promote your music on Instagram, Facebook, Reddit and YouTube. We’ve also included one of our biggest secrets: how to identify your niche and sub-niche genres! 1) Three Ways to Optimize Your Instagram Profile IG is no doubt the most engaged platform right now for connecting with your fans. Below are three of our top tips for upgrading your bio. 1. Get Your Profile Ph

· 4 min read

5 star series

Five Star Curators - Trevor Reeves

Trevor has helped 169 of our artists reach over 21 Million new listeners! Hometown: Fresno, CA (Currently living in Sydney, Australia) Top Genres: Compositional Ambient & Neo-classical Favorite Artist: "Far too many to pick from" Favorite Hobby: Volunteering as a Barista at Hillsong Church How did you get into curating playlists? Honestly, I kinda stumbled upon it. I started with my Reading Music (Instrumentals) playlist. Through building that one, I found that I was able to really explore a

· 3 min read

5 star series

Five Star Curators - Rahul Bahl

Rahul has helped 70 of our artists reach over 1.2 Million new listeners! Hometown: Boston, MA   Top Genres: Hip Hop & EDM Favorite Artist: Denzel Curry Favorite Hobby: Tennis How did you get into curating playlists? As a musician/DJ, I’ve always been interested in discovering and blending new music and genres. When I was younger, I used to download individual songs and sort them into desktop folders, which was time-consuming. Once I discovered Spotify playlists, I was able to quickly add son

· 2 min read

5 star series

Five Star Curators - Jimmy Bruening

Jimmy has helped 73 of our artists reach over 400,000 new listeners! Hometown: Hamburg, Germany Top Genres: Neo-classical & Compositional Ambient Favorite Artist: Nathan Goshen Favorite Hobby: Reading How did you get into curating playlists? I think it all started when I was a baby and my mother played classical music to get me to sleep. Later I took piano lessons and was a member of the children’s choir of the Hamburg State Opera. Music, especially classical music, has always been my compan

· 2 min read

5 star series

Five Star Curators - Troy Rosser

Troy has helped 138 of our artists reach 15.5 Million new listeners! Hometown: Evanston, Wyoming Top Genres: Contemporary Country & Modern Country Rock Favorite Artist: Eric Church Favorite Hobby: Fishing & Long-boarding How did you get into curating playlists? I got into curating playlists in 2016 when I wanted to listen to music that I loved. Over time, the playlist that I created surprisingly gained traction with other Spotify users. The growth of my playlist allowed me to devote more tim

· 3 min read

5 star series

Five Star Curators - Matt Norcott

Matt has helped 75 of our artists reach 80,000 new listeners! Hometown: Auburn, California Top Genres: Indie Pop/Rock & House Music Favorite Artist: Ween Favorite Hobby: Outdoor Activities How did you get into curating playlists? I have always been a musician and have regularly listened to almost every single music genre since I was about 16 years old. Today, I am a producer of House music (At Dawn), a label owner (Routine Espresso Recordings), indie artist (Sure Matt Sure) and am in a giggi

· 5 min read

Music Marketing

How to get the most out of Spotify’s Playlist Pitching Tool

Spotify announced a new playlist pitching tool available to artist managers and labels in the Spotify for Artists dashboard. See the official statement here. Spotify artists gather to pray to the playlist gods. Ok great that means Spotify is going to find a playlist for every single artist who submits for playlist placement, everyone will gain millions of streams and dreams will come true. Not exactly! Keep in mind this feature is still in Beta (unfinished version). Who gets onto a playlist

· 3 min read

Music Marketing

How to Contact Spotify Playlist Curators

Finding playlist curators You have your music on Spotify and you are getting little to no streams on your music. You have wised up and decided you need to get your music onto a playlist to gain streams and attention. Here are a few easy ways to track these people down and connect with them. It’s up to your to get them to place you. Its not all about you A huge mistake artist’s make when reaching out to playlist owners is they are only considering their own agenda. You need to convey that you

· 2 min read

Music Marketing

Not All Playlists Are Created Equally

Spotify playlists have become some of the most valuable digital real estate for artists and labels. If you can get onto a good playlist you can crank a nice flow of streams and earn some serious cheddar. Even better if you can get on an active list and stay there indefinitely. Playlist owners on Spotify are becoming more aware of the value of their playlists and some are charging artists for placements on their list. This violates Spotify’s terms of use and puts the artists profile at risk. Look

· 3 min read

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