Music Marketing

Blog Posts for Artists

TikTok for Artists Platform: The Ultimate Guide for Musicians

TikTok recently launched a powerful new platform called TikTok for Artists, giving musicians free tools to promote their music, track performance, and drive results. It's basically TikTok's version of Spotify for Artists. In this post, we’ll break down how TikTok for Artists works, why it matters for independent musicians, and how you can use it to grow your fanbase. What Is TikTok for Artists? TikTok for Artists (launched June 2025) is a free, all-in-one platform that provides musicians w

· 4 min read

Blog Posts for Artists

How To Get A Record Deal

1. Define Your Sound & Brand To stand out in a sea of good music artists, you need a unique identity, signature sound and visually compelling vibe. Think: what makes you you? Record labels want distinctive artists they can market. Solidify your brand before reaching out. 2. Build Your Fanbase Start by performing live local shows, open mics, and touring regionally. Streaming numbers count too. Record labels are often looking for artists who’ve already built some momentum. A growing fanbase sh

· 4 min read

Blog Posts for Artists

How Julia Rizik Found Her Sound and What Indie Artists Can Learn From It

Hometown: Scottsdale, AZ Currently Based In: Los Angeles, CA Favorite Hobby: Does drinking coffee count?  Favorite Artist(s): Lana Del Rey, The Weeknd, Childish Gambino, The Temptations Julia Rizik is a self-taught producer and genre-blending songwriter whose musical journey began at a young age. From starting in country to finding her voice in pop, she has embraced change as a vital part of her growth. Known for her vulnerability, visual creativity, and soulful approach to songwriting, she str

· 4 min read

Blog Posts for Artists

Lyric Sheets: What They Are and Why Every Indie Artist Needs One

Being an independent artist today means wearing a lot of hats. You're the writer, the performer, the marketer, sometimes even your own manager. There’s one underrated tool that often gets overlooked, and that’s the lyric sheet. If you’re not using one (or not sure how to even put one together), don’t worry. We’ll cover what a lyric sheet is, why it matters, and how it can help you look way more professional in the eyes of the music industry. So, What Is a Lyric Sheet? In simple terms, a lyri

· 4 min read

Blog Posts for Artists

How to Find Music Collaborators: Top Sites, Strategies, and Tips for Artist Collabs

Connecting with musicians isn’t just about making music; it’s about building genuine relationships, exploring new creative avenues, and growing together as artists. The right collaboration can expand your creativity, expand your audience, and even spark lifelong friendships. In this post, we'll explore how you can find and collaborate with other artists both online and in person, so you can create music that's not only better but also more meaningful. How to Find Musicians To Collaborate With

· 5 min read

Blog Posts for Artists

How to Get Your Concerts Listed on Spotify's Live Events Feed and Maximize Your Ticket Sales

As an independent artist, getting fans to come to your live shows is one of the most vital, and often toughest, parts of building your career. Selling tickets requires more than just good music. It takes strategic promotion that reaches the right audience at the right time. That’s where Spotify’s Live Events features come in. Spotify has steadily improved its live event marketing tools over the past few years. By tapping into their ever-expanding concert discovery ecosystem, you can put your s

· 3 min read

Blog Posts for Artists

Top Music Analytics Tools for Independent Musicians

For independent musicians today, making music is only half the battle. The other half? Knowing what happens after you release it. Understanding your audience and tracking your music's performance is crucial. Music analytics tools provide valuable insights that can help you make informed decisions about your career and the best steps to take next. Here are the top tools available for independent musicians right now. Platform-Specific Analytics The top streaming platforms offer their own analyt

· 4 min read

Music Marketing

5 Steps to Creating The Best TikTok Account for Artists & Musicians

We often get questions from artists about what to do with their TikTok account. Is it worth growing your TikTok channel? What type of videos should you post? This article is for any artist who is interested in building out your own TikTok account. Let’s dive in. The benefits of building your own TikTok channel: * You can build a new following and a free promotion channel * You’ll become a TikTok expert by learning the app from the inside out * When your songs go viral viewers can find you

· 3 min read

Music Marketing

How To Set up Your Spotify Artist Profile (2025 Update)

Having a correct and intriguing artist profile on Spotify is crucial when it comes to not only gaining new fans and listeners but also keeping them interested in your music! We're giving you some great steps that will guide you step-by-step on how to set up and optimize your Spotify artist profile. 1) Claim your artist profile. First and foremost, you need to claim your artist profile. This is very easy and can be done by visiting artists.spotify.com. Once you have delivered your music to you

· 5 min read

Blog Posts for Artists

How to Make an EPK for Musicians: Examples, Tips & What to Include

An EPK (electronic press kit) is a digital collection of your music, artist bio, photos, videos, career highlights, press coverage, and contact information. It gives booking agents, journalists, promoters, labels, playlist curators, and other music industry professionals an easy way to learn about you and your music. Think of your EPK as your professional music resume. A good EPK doesn't need to be complicated. It needs to quickly answer a few important questions: * Who are you? * What does

· 9 min read

Music Marketing

How To Get On RapCaviar: Spotify's Largest Playlist (2025)

It’s every struggle rappers dream, a placement on the most coveted playlist on Spotify. Also a big check from the streams gained and new fans sliding into the DM’s like no tomorrow doesn’t hurt either. Why Rap Caviar? Well it is one of the biggest playlist on Spotify and can churn out millions of streams per week. Once ran by Tuma Basa as head curator Rap Caviar has gone through some major changes. First of all you can stop searching for Tuma Basa’s contact info. He no longer runs Rap Caviar,

· 6 min read

Blog Posts for Artists

How To Mix Music: Ultimate Guide To Audio Mixing

Mixing music can be quite overwhelming. However, with the right approach and understanding, it can become one of the most rewarding parts of the music creation process. Whether you're new to mixing or looking to refine your skills, this guide will provide the essential knowledge to create balanced, professional-sounding mixes. What is Mixing in Music? Mixing is the process of layering and processing multiple audio tracks to create a well-balanced song. Producers and mixing engineers accomplis

· 5 min read

Music Marketing

Everything You Need To Know About Spotify Playlist Promotion in 2025

There are many common goals musicians and producers have with one another. One of these goals is to get their music in the ears of an audience that genuinely wants to listen to them. Playlisting does just that. Playlisting helps artists get their music in the ears of a real audience that want to listen and engage with their music. Below, we'll be discussing what playlisting is, key-factors in running a successful promotion, in-direct effects of playlisting and hacks that will help you get onto

· 7 min read

Blog Posts for Artists

The Best & Worst Times of Year to Release Music

Releasing music at the right time is crucial to its success. Whether you're an independent artist or signed to one of the Big 4 record labels, timing your release strategically can make the difference between your song getting lost in the noise or gaining traction. If you're wondering what the best time is to release music on Spotify or the worst months to release music, this guide will help you determine the most effective release strategy.  Remember to always schedule your release at least 4

· 3 min read

Blog Posts for Artists

How To Release Music: Best Song Release Checklist for Artists

Releasing music as an artist is an exciting yet challenging process. Whether you’re an indie artist or an established musician, having a clear plan can make all the difference in ensuring your release gets the attention it deserves. Here’s a comprehensive checklist to guide you through every step of the journey, from preparation to post-release. Pre-Release (4–8 Weeks Before Release) Finalize the Track * Ensure your song is professionally mixed and mastered. Learn how to mix music here. *

· 3 min read

Music Marketing

How to See Who Likes and Follows Your Spotify Playlist

I wrote this article because honestly, I'm curious to know who liked my Spotify playlist. If you're a normal user or a serious playlist curator on Spotify you're probably wondering how to see who liked your playlist on Spotify. One day you log in to Spotify and you go to your favorite playlist, and you notice its gaining followers. But how? Maybe people are searching for a certain playlist keyword on Spotify or maybe someone shared it with a massive discord group. I'm going to cover some helpful

· 7 min read

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