Top 5 New Instagram Features for Musicians in 2025

Top 5 New Instagram Features for Musicians in 2025

Over the past few months, Instagram has dropped some new game-changing features for musicians, making connecting with fans and promoting music easier than ever. Whether you're looking to add music to your Instagram profile, schedule DMs to your fans, or link Spotify to Instagram, these updates are a must-know.


1. Schedule DMs to Your Fans

Stay Connected Without Being Online 24/7

Ever wish you could engage with your fans without having to be online all the time? Now, you can schedule Instagram messages, making it easy to interact without manually sending DMs at odd hours.

How It Helps Musicians:

  • Promote upcoming releases by scheduling teasers in DMs.
  • Send exclusive content to your most loyal fans or thank them for attending a show.
  • Automate responses for music promotion on Instagram and gig inquiries.

How to Schedule a Message on Instagram:

  1. Open Instagram and go to your Instagram DM messages.
  2. Type your message as usual.
  3. Tap the new “Schedule” option.

Choose the date and time you want it sent.

The automatic replies feature will transform how musicians use Instagram. This new tool allows you to maintain engagement with your followers without needing to be constantly connected to your phone, regardless of if you are a solo artist, part of a band, or an artist manager.


2. Save Songs from Instagram to Spotify

Easily Transfer Instagram Music to Spotify

If you've ever heard a song on Instagram Reels and wanted to save it instantly, this one's for you. You can now save music on IG directly to your Spotify liked songs with just one tap. As an artist, you can mention this feature in a post to trigger more saves from IG to Spotify.

  1. Go to any Instagram Reels or posts that use an artist's song
  2. Tap on the Song Title
  3. On the song's Audio Page, tap the “Add” Button with the Spotify Logo
  1. The Song is added to your “Liked Songs” playlist

The ability to directly link music from Instagram to Spotify is a significant development for independent artists. This update simplifies cross-promotion and helps artists convert their Instagram audience into Spotify listeners.

For a detailed guide, check out: How to Save a Song from Instagram to Spotify.


3. Add a Song to Your Instagram Profile

Make Your Instagram Profile Stand Out

You can now add a song to your Instagram profile, giving fans a preview of your music as soon as they visit your page. This is perfect for branding and music promotion on Instagram.

How to Add Music to Your Instagram Profile:

  1. Go to your Instagram profile and tap “Edit Profile.”
  2. Find the “Music” section and search for your song.
  3. Select the track, pick your favorite snippet, and save it.

Now, when fans visit your profile, they'll instantly hear your music. This feature increases the engagement of your artist profile, making your Instagram musician page more captivating to your audience.

For more details, check out this guide: How to Add a Song to Your Instagram Profile.


4. Use Instagram Highlights to Showcase Your Music

Turn Past Content Into a Music Portfolio

Instagram Highlights aren’t new, but as a musician, you should optimize this feature to promote your music. You can use them to showcase behind-the-scenes footage, studio recordings, live shows, and more, giving new followers a quick way to discover your best work.

Best Ways for Musicians to Use IG Highlights:

  • Feature your latest single, album, or music video.
  • Save fan reactions, reviews, shoutouts, and memes about your music.
  • Highlight your best live performances and behind-the-scenes moments.

If you're wondering how to put your music on Instagram in a way that keeps it visible longer, IG Highlights are the answer. They’re like a music profile that lives on your Instagram artist account.


5. Share Music Snippets in DMs

Send Personalized Music Previews to Fans

You can now share music snippets in DMs, making it easier to promote your music on Instagram directly to engaged listeners. You don’t want to spam all your followers, but this is a great way to keep your superfans engaged and feeling special. 

Check out the full guide for How to Share Music in Instagram DMs here

This is perfect for music Instagram accounts, helping artists build deeper connections with fans. Whether you're promoting a new release or teasing an unreleased track, this tool makes Instagram for musicians more interactive than ever.


Instagram is stepping up its game for musicians in 2025, making it easier to get your music on Instagram, connect with fans, and promote your tracks. Whether you’re using profile music, IG Highlights, or scheduled DMs, these updates help you grow your audience without burning out.

FAQs

1. How do I add a song to my Instagram profile?

Go to your Instagram profile, tap “Edit Profile,” find the “Music” section, and select your song.

2. Can you schedule Instagram messages?

Yes! Instagram now allows users to schedule Instagram messages in advance, perfect for music promotion on Instagram.

3. How do I link Spotify to Instagram?

When listening to a song on Instagram, simply tap the "Save to Spotify" button to add it to your Spotify library.

4. Why don’t I have Instagram music on my profile?

Some business Instagram accounts don’t have access to Instagram music. Try switching to a personal or creator account.

5. What’s the best way to promote music on Instagram?

To keep your music profile front and center, use Instagram Highlights, schedule DMs, and add your song to your Instagram profile.

Looking to Promote Your Music?

Use our TikTok Music Promotion and Spotify Playlists Promotion service.